Boosting Business by Upgrading from an Analog Mindset

Lars Thinggaard, CEO & President of Milestone Systems explains how to boost business by thinking digital.

By Lars Thinggaard

As the trend towards digital video progresses, we are seeing corporations that are not taking full advantage of the possibilities for enhancing their business with visual data. The big block is not the technology, it is the analog mindset. To gain the full business advantages of digital video, you have to think about video as data and an important element in the IT infrastructure.

Analog video is all about pictures. To simplify it – all you can do with analog video is watch it. There are no integration possibilities, no interconnections to business areas and no future-proofing. The analog video lives and dies in its own closed world. Closed Circuit TV – CCTV: even the name CCTV has a bad ring to it in a digital world that is so much more open and interconnected. Analog video is all pictures – no data. Digital video (or IP video) is all pictures – all data.

It is all a matter of mindset. Think digital, and think it now to start boosting your business.  

This article was published in Security Magazine. Read the full article about how to boost business by upgrading to a digital mindset.